GM supports its lesbian, gay, bisexual, and transgender (LGBT) employees in many ways and was recently recognized by the Human Rights Campaign Foundation as one of the “Best Places to Work for LGBT Equality.” 

We work to provide an environment that recognizes and embraces the diverse needs of our employees and the LGBT community. That includes an active LGBT employee group, strong relationships with external organizations and community groups, and inclusive health and domestic partner benefits.

The It Gets Better Project (TM), part of The Trevor Project, was created to inspire hope for young people of the LGBT community facing harassment.  Since its launch in 2010, it has turned into a worldwide movement, inspiring more than 25,000 user-created videos that have been widely viewed.

The  Trevor Project was formed in an effort to end suicide among lesbian, gay, bisexual, transgender, and questioning youth by providing life-saving and life-affirming resources including its nationwide, 24/7 crisis intervention lifeline, and digital community and advocacy/educational programs that create a safe, supportive and positive environment for everyone.

In this video, members of our LGBT community share their own personal stories in response to “The Trevor Project.” Their moving stories will hopefully remind young adults that is DOES get better.

Founded in 1981, The Gay Men’s Chorus of Washington, D.C., has more than 270 members who perform five concerts annually and participate in a host of community events. Its mission is to delight audiences and champion gay equality with robust artistry, fun and surprise.

Partnering with Buick, the Gay Men’s Chorus of Washington, D.C., invited members of the community to the Mandarin Oriental Hotel in June 2011 and showcased the Buick Enclave and Buick LaCrosse. GM’s Adam Bernard was on hand to speak with the attendees during the cocktail reception, sharing insight and background on GM PLUS. A mobile photo studio captured guests interacting with the vehicles and provided customized souvenir snapshots at the end of the night.

Members of GM PLUS Affinity Group spent the day in Ferndale, Mich., at the Live Green Fair with a special ride-and-drive event. From Camaros to Cadillacs, residents enjoyed a variety of vehicles to test drive.

This year, Chevrolet sponsored the 2011 Out & Equal Workplace Advocate Summit in Dallas, marking GM's return to this annual event. Out & Equal is a national organization that champions safe and equitable workplaces for lesbian, gay, bisexual, and transgender (LGBT) people. GM PLUS first attended the annual event in 2002, and was a corporate sponsor from 2003 to 2008. In 2005, former GM PLUS chairman Les Hohman received their award for Trailblazer of the Year, and in 2009 GM PLUS was named Employee Resource Group of the year.

GM PLUS board members Adam Bernard, Mark Buffa, Donna Miller, Tom Hitchman, Delf Dodge attended, along with Diversity Initiatives' Dave Freeman. The Chevrolet booth included a Chevy Volt on display, which generated considerable interest among the conference attendees.

During public days of the New York International Auto Show, Cadillac and GM Diversity Communications was proud to host 40 prominent LGBT influencers selected with help from "The Six Pack" Sirius/XM radio crew. 

While the event was sponsored by Cadillac (and began with a download on the very sexy ATS sedan and SRX crossover), tours of the show floor were led by out automotive editors and writers from Automobile magazine, Gaywheels.com and High Gear Media’s Green Car Reports. 

By handing the mic to third-party experts, GM ensured everyone had an unbiased view of the entire show, reiterating its support of the LGBT community and its confidence in its new products.

The evening ended with cocktails and conversation, during which some influencers revealed they’d never been to an auto show before. Others simply enjoyed the reintroduction to the Buick, Cadillac, Chevrolet and GMC brands.