GM Diversity: GM Supports Our Military Heroes

For more than one hundred years, GM has been a proud supporter of the U.S. military and has a deep appreciation for the sacrifices made by the men and women of our armed forces on behalf of all Americans.

With thousands of military veteran employees, General Motors’ support for the United States armed forces spans generations. Today, General Motors assists the Achilles Freedom Team of Wounded Veterans a variety of employment and grassroots initiatives. GM is a proud sponsor of Navy Athletics and the Army Navy football game held annually in December.

GM is committed to supporting veterans as they transition to civilian life

GM Helps the 100,000 Jobs Mission Coalition Hire More than 92,500 U.S. Veterans in Three Years

GM joined the 100,000 Jobs Mission Coalition in 2012 as part of its ongoing efforts to hire veterans. The coalition is comprised of more than 120 companies across the United States.

"We're proud to be a member of this important group and to contribute to its mission. We look forward to furthering our outreach in hiring veterans this year and next, building on initiatives like Hiring Our Heroes, virtual career fairs, and participating in service member transition classes," said Ken Barrett, GM's chief diversity officer. "When we combine our efforts with those of our dealers and suppliers, we can really make a difference in the lives of those who deserve our best efforts."

GM’s dedication to the Achilles Freedom Team of Wounded Veterans

GM’s signature military philanthropies include support of The Achilles Freedom Team of Wounded Veterans, which helps wounded veterans overcome injuries through athletics, including marathons.

  • With GM’s assistance, the Achilles Freedom Team has doubled in size since 2010—helping more than 1,000 wounded veterans.
  • Since 2010, GM has donated more than $1 million to the Achilles Freedom Team of Wounded Veterans through charitable auctions at Barrett-Jackson Scottsdale: a 2014 Chevrolet COPO Camaro, 2013 Chevrolet Camaro ZL1, and the Mickey Harris airbrushed “Military Tribute” 2012 Chevrolet Camaro SS. GM has also provided the team with racing gear and sponsored meals at various signature marathons including Boston, New York, LA, and Detroit.
  • GM has donated two Chevrolet Silverados to the team for transportation to races and has donated 30 hand crank cycles. All donated racing equipment remains at Walter Reed / Bethesda Hospital permanently for continued training and rehabilitation.  
  • In an ongoing project beginning in 2012, GM is sponsoring and mentoring a group of Michigan Technological University Senior Design engineering students in a challenge to design and engineer an improved hand cycle for disabled racers.

The GM Military Discount Program: helping our heroes save.

One of the many ways GM supports our military is by offering them the GM Military Discount. This exclusive program lets Active Duty members, Reservists, National Guard members, Veterans within one year of discharge date and Retirees — and their spouses — of the U.S. Army, Navy, Air Force, Marine Corps and Coast Guard save on the purchase of new Chevrolet, Buick and GMC vehicles.

Military personnel who take advantage of the GM Military Discount receive a special discounted price below MSRP, and they can purchase or lease two (2) eligible, new GM vehicles per calendar year. The discount can also be combined with most current offers for an even greater deal. Plus, eligible USAA insurance members receive an additional $750 off when you take delivery by 9/30/15.

It’s easy to build a vehicle and view the GM Military Discount Price. Even servicemembers stationed overseas can save by searching dealer inventory through the GM Military Discount website and arranging purchase and delivery in the United States for themselves or their spouse.

GM is proud to continue our support of this country’s military servicemembers.

General Motors Military Discount