Escalade and ATS Drive Global Sales in May

SALES UP 4 PERCENT YEAR TO DATE

Cadillac’s global sales totaled 22,609 vehicles in May, in line with a year ago, and led by sharp increases for the ATS and Escalade product lines. Cadillac global sales are up 4 percent year to date compared with 2014.

A full year following its redesign, sales of the new Escalade continues to grow. So far in 2015, Escalade sales have risen 94 percent globally and 84 percent in the United States. Sales of the ATS compact luxury car rose 26 percent globally in May.

The SRX crossover rose 21 percent in the United States to the highest-ever total for the month of May. Overall, Cadillac sales in the U.S. declined 1.9 percent.

Cadillac’s ongoing product enhancements have transformed the brand and elevated its position in the luxury marketplace. The average transaction price for Cadillac’s sold in May in the U.S. market topped $52,000 – more than $5,000 higher than the same period a year ago.

In June, initial units of the first-ever ATS-V will ship to dealer showrooms. This elite high-performance offering expands Cadillac’s acclaimed V-Series in exceptional fashion, with 464-hp editions of the ATS Coupe and Sedan models.

Cadillac sales in key regions appear in the table below.

GLOBAL SALES BY PRODUCT LINE

 

 

 

 

May-15

May-14

%Change

YTD-15

YTD-14

% Change

ATS

5,224

4,136

26.3

24,174

17,719

36.4

CTS

2,011

3,222

(37.6)

9,470

15,290

(38.1)

ELR

118

55

114.5

549

303

81.2

Escalade

3,253

2,671

21.8

16,297

8,382

94.4

SRX

8,479

7,954

6.6

37,805

39,276

(3.7)

XTS

3,524

4,652

(24.2)

19,282

22,386

(13.9)

Others

0

2

(100.0)

34

11

209.1

Total

22,609

22,692

(0.4%)

107,611

103,367

4.1%

 

 

 

 

 

 

 

GLOBAL SALES BY COUNTRY

 

 

 

 

May- 15

May-14

 %Change

YTD-15

YTD-14

% Change

United States

14,408

14,688

(1.9)

67,384

68,176

(1.2)

China

6,085

6,118

(0.5)

31,461

27,566

14.1

Canada

1,207

1,211

(0.3)

4,671

4,206

11.1

Middle East

473

366

29.2

2,195

1,613

36.1

Mexico

138

85

62.4

709

485

46.2

EU & Russia

174

127

37.0

531

754

(29.5)

ROW

124

97

27.8

660

567

16.4

Total

22,609

22,692

(0.4)

107,611

103,367

4.1