ANN ARBOR, Mich. – Domino’s announced today it has chosen the 2015 Chevrolet Spark as the basis for the company’s new Domino’s DXP™ (Delivery Expert), a specially designed and built pizza delivery vehicle.
The Spark will help bring Domino’s heritage of pizza delivery innovation to the streets, due in part to the vehicle’s emphasis on driver experience, nimble maneuverability and fuel economy – assets important to the modern day pizza delivery driver.
“The Chevrolet Spark is the perfect vehicle to bring our pizza delivery to life,” said Russell Weiner, president of Domino’s USA. “Not only will the DXP have a warming oven on board and enough storage capacity to hold 80 pizzas in the rear, but the fuel efficiency is something our franchisees welcome.”
The vehicle, adapted from a crowd-sourced concept submitted as part of the Domino’s Ultimate Delivery Vehicle Challenge, was converted and delivered through a partnership between Domino’s and Roush Enterprises.
Once the Domino’s franchises across the country deploy the vehicles, Chevrolet dealers will receive special training to meet the needs of the unique fleet.
The DXP fleet will be equipped with the OnStar® navigation system, helping drivers deliver their cargo as quickly and safely as possible to customers.
“We love to see fleets use our vehicles in new and innovative ways,” said Ed Peper, U.S. vice president, General Motors Fleet. “This partnership between Chevrolet and Domino’s demonstrates the versatility, technology and performance our vehicles can deliver – in a literal sense in this case – to fleets across America.”
Domino’s expects to see the first DXP’s to hit the streets this month.
For more information about GM’s full vehicle portfolio, visit gmfleet.com.
Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 115 countries and selling around 4.8 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature engaging performance, design that makes the heart beat, passive and active safety features and easy-to-use technology, all at a value. More information on Chevrolet models can be found at www.chevrolet.com.