Cadillac Global Sales Increase More than 20% for 4th Consecutive Month

Cadillac sold 28,239 vehicles globally in October, an increase of 21.2 percent from the same month a year ago. This is the fifth consecutive month of double-digit percentage increases for Cadillac, the last four of which have topped 20 percent.

  • New XT5 Crossover tops 10,000 mark for the month
  • Average U.S. transaction prices top $53,000 

Cadillac sold 28,239 vehicles globally in October, an increase of 21.2 percent from the same month a year ago. This is the fifth consecutive month of double-digit percentage increases for Cadillac, the last four of which have topped 20 percent.

The brand’s top-selling product line, the new XT5 luxury crossover, sold 10,282 units in October, the highest since its launch earlier this year. Sales of the ATS sport sedan and coupe totaled 6,000 for the month, an increase of 9.8 percent globally. The XTS sedan saw a jump of 29.5 percent.

Cadillac sales in China skyrocketed in October, increasing 117.2 percent. For the year to date, the brand has grown sales 43 percent in China and 8.2 percent globally.

In the U.S., total sales contracted 9.4 percent impacted by an 18 percent decline in fleet deliveries while the brand continued to earn higher transaction prices from buyers. For the year to date, Cadillac average transaction prices topped $53,000 per unit (according to J.D. Power Information Network) an increase of nearly $2,000 — and ranked second in the industry among full-line luxury brands.  

“Cadillac’s product substance is driving consistent global growth, not only in sales volume but also in terms of brand prestige,” said Cadillac President Johan de Nysschen. “The new products launched this year continue to gain momentum as we elevate all aspects of our business to a more premium position globally.”

Cadillac sales in key regions appear in the table below.

GLOBAL SALES BY PRODUCT LINE

 

 

 

 

Oct-16

Oct-15

% Change

YTD-16

YTD-15

% Change

ATS

6,000

5,463

9.8

49,005

48,935

0.1

CTS

1,297

1,880

(31.0)

15,823

18,496

(14.5)

XTS

4,639

3,582

29.5

43,514

38,801

12.1

CT6

1,917

0

NEW

10,856

0

NEW

SRX

195

8,494

(97.7)

37,506

81,802

(54.2)

XT5

10,282

0

NEW

47,719

0

NEW

Escalade

3,903

3,797

2.8

35,542

33,417

6.4

ELR

6

82

(92.7)

541

847

(36.1)

Other

0

3

 -

3

18

(83.3)

Total

28,239

23,301

21.2

240,509

222,320

8.2

 

 

 

 

 

 

 

SALES BY REGION

 

 

 

     

 

Oct-16

Oct-15

 % Change

YTD-16

YTD-15

% Change

United States

13,948

15,391

(9.4)

133,234

141,090

(5.6)

China*

12,502

5,757

117.2

89,530

62,630

43

Canada

967

1,162

(16.8)

9,718

10,094

(3.7)

Middle East

343

505

(32.1)

3,385

4,306

(21.4)

Mexico

149

177

(15.8)

1,441

1,473

(2.2)

EU- Russia**

173

193

(11.6)

1,645

1,254

31.2

South Korea

115

60

91.7

842

639

31.8

ROW

42

56

(25)

704

834

(15.6)

Total

28,239

23,301

21.2

240,509

222,320

8.2

 

*China retail sales
**Europe sales do not include Chevrolet Corvette and Camaro (which are offered in some European Cadillac dealerships.)