GMC Sierra All Mountain Concept Conquers Uncharted Territory at Vail Mountain

The 2018 GMC Sierra 2500HD All Mountain concept, a one-of-a-kind snow-climbing machine, will debut this week at Vail Mountain. The Sierra All Mountain concept takes GMC’s signature bold design and engineering excellence to new heights, adding tank-like tracks that help it navigate rugged, snow-covered terrain.

2018 GMC Sierra 2500HD All Mountain Concept.
2018 GMC Sierra 2500HD All Mountain Concept.

VAIL, Colo. — The 2018 GMC Sierra 2500HD All Mountain concept, a one-of-a-kind snow-climbing machine, will debut this week at Vail Mountain. The Sierra All Mountain concept takes GMC’s signature bold design and engineering excellence to new heights, adding tank-like tracks that help it navigate rugged, snow-covered terrain.

Built on a GMC Sierra 2500HD Denali 4WD Crew Cab platform, the epitome of GMC’s strength and design, the All Mountain concept stands ready to tackle steep slopes and extreme weather conditions. It combines the power of the 6.6L turbo-diesel V-8 engine and first-class interior appointments of the Sierra 2500HD Denali and adds enhanced capability and features through concept Mattracks® technology and GMC Accessories.

“With GMC’s focus on premium capability and design, we wanted to ensure that this concept took these signature attributes to an entirely new level,” said Carl Zipfel, GMC exterior designer. “The Sierra All Mountain concept Mattracks® technology enables the truck to conquer uncharted territory while highlighting premium interior features such as Bose speakers and upscale leather treatments.”

Sierra All Mountain Concept Features:

  • Mattracks® 150 Series Tracks with GMC Red finish  
  • Bodyside graphics
  • Wheel well and underbody LED lights
  • Snowboard Racks, associated accessories by Thule®
  • Amplifier and Dual Pod Speaker Kit, associated accessories by KICKER®
  • RIGID E-Series 30-Inch Light Bar
  • Soft roll-up tonneau cover by Advantage
  • Duramax® 6.6L Turbo Diesel engine with 445 horsepower and 910 lb-ft of torque
  • Allison® 1000 six-speed automatic transmission

The GMC Sierra All Mountain will remain on display at Vail for the winter season as part of an exclusive partnership announced earlier this year with Vail Resorts, Inc. (NYSE: MTN), the leading global mountain resort company. In addition to the main partnership with Vail Resorts, Inc., GMC has extended its presence by also collaborating with the Vail Valley Foundation and the Town of Vail. GMC will have a large presence in the Town of Vail through vehicle displays, courtesy vehicles, signage and special events.

“The Sierra All Mountain concept is perfectly suited for the outdoor activities offered at Vail properties,” said Rich Latek, director of GMC Marketing. “This unique concept truck is a fun way to attract attention to GMC and highlight our partnership with Vail Resorts.”  

A similar Sierra All Mountain concept, built on a Sierra 2500HD All Terrain X platform, will be on display at the 2017 Los Angeles Auto Show.

About GMC

With a strong foundation of manufacturing trucks since 1902 and now selling in a dozen countries across the world, GMC offers purpose-built vehicles designed and engineered to the highest standard. From the all-new compact SUV Terrain to the Sierra HD, our trucks and crossovers deliver GMC’s signature combination of intuitive technologies and premium execution, with the popular Denali sub-brand representing the pinnacle of GMC design, performance and amenities. Details on all GMC models are available at www.gmc.com, on Twitter at @thisisgmc or at www.facebook.com/gmc.

About the Vail Valley Foundation

The Vail Valley Foundation is a nonprofit with the mission to enhance and sustain the quality of life in the Vail Valley by providing leadership in arts, education and athletics. The organization has hosted premiere events, operated two world-class performing arts venues, and provided education enrichment to Eagle County residents since 1981.

About Vail Resorts, Inc. (NYSE: MTN)

Vail Resorts, Inc., through its subsidiaries, is the leading global mountain resort operator. Vail Resorts’ subsidiaries operate 11 world-class mountain resorts and three urban ski areas, including Vail, Beaver Creek, Breckenridge and Keystone in Colorado; Park City in Utah; Heavenly, Northstar and Kirkwood in the Lake Tahoe area of California and Nevada; Whistler Blackcomb in British Columbia, Canada; Perisher in Australia; Stowe in Vermont; Wilmot Mountain in Wisconsin; Afton Alps in Minnesota and Mt. Brighton in Michigan. Vail Resorts owns and/or manages a collection of casually elegant hotels under the RockResorts brand, as well as the Grand Teton Lodge Company in Jackson Hole, Wyo. Vail Resorts Development Company is the real estate planning and development subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is www.vailresorts.com and consumer website is www.snow.com.

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