NEW YORK — Cadillac, in partnership with the art/fashion publication and curatorial house Visionaire, today announced the opening of artist Daniel Arsham’s famed “Lunar Garden” installation taking residence within The Gallery at Cadillac House, the brand’s multi-platform venue.
The exhibit, which is free and open to the public, will run from Sept. 5 to Nov. 5 inside The Gallery at Cadillac House located at 330 Hudson St.
The exhibit is the latest in a series of visually stunning and engaging artist works that Visionaire has curated in partnership with Cadillac. Since opening Cadillac House more than a year ago, both Visionaire and Cadillac have combined to develop a diverse run of cultural activities that push boundaries and bring to life new experiences for New York residents. With Cadillac’s effort to harness its passion points and reach new audiences in unexpected ways, along with Visionaire’s mission to showcase the most enthralling creative minds within contemporary culture, Cadillac House has since become a hub for those that wish to find the most compelling work from the leadding edge of the art and design worlds.
For the latest exhibit, Arsham has combined sculpture, sound and an immersive environment that offers visitors a re-interpretation of a traditional Japanese rock garden with a unique colored gradient. At one end of the space is a 9-foot diameter light orb which resembles the moon. The design in the sand garden is further enhanced by the single light source. In Arsham’s version of the traditional garden, rocks have been replaced by a petrified tree and lantern. Arsham’s use of gradient pink is a significant departure from his earlier work, which relies on a palette of black, white and gray tones.
Arsham is color blind but has recently been able to see a broader, more vibrant spectrum of color by using special glasses. This vibrancy has translated into his work and marks an important new visual language in this exhibition.
The Gallery at Cadillac House is open Monday through Friday from 8 a.m. to 7 p.m. and Saturday and Sunday from 10 a.m. to 5 p.m.
ABOUT CADILLAC HOUSE
CADILLAC HOUSE is Cadillac’s first-ever brand experience center—a public space that brings Cadillac’s design sensibility and passion points to life through a range of dynamic, curated programming and events across the arts, fashion, entertainment, and hospitality. Located in downtown New York City, Cadillac House represents the brand’s commitment to its new home and as a result, offers diverse experiences including a gallery, retail space, café and exhibition area for the brand’s vehicles—resulting in a venue with an ever-evolving point of view on subjects beyond the automotive industry. The GALLERY is a blank space where Cadillac and Visionaire partner to curate non-traditional, interactive exhibitions with no boundaries, free and open to the public.
ABOUT DANIEL ARSHAM
DANIEL ARSHAM was born in 1980 in Cleveland, OH and grew up in Miami, FL. After receiving a scholarship in 1999 from the National YoungArts Foundation, he attended Cooper Union in New York City. In 2004, Arsham began producing scenography for ballets, symphony orchestras, and operas, working with composers and choreographers including Merce Cunningham, Pharrell Williams, and Jonah Bokaer. In 2007, Arsham founded the design and architectural firm Snarkitecture with Alex Mustonen. His work has been presented at MoMA PS1, the Museum of Contemporary Art in Miami, the Athens Biennale, the New Museum, the Contemporary Arts Center Cincinnati, the High Museum, and other renowned institutions around the world. Arsham lives and works in New York City.
VISIONAIRE, founded by Cecilia Dean and James Kaliardos in 1991, conceptualizes and produces public art installations, lms, experiences, branded content, art multiples, and products—all curated through the lens of art, fashion and contemporary culture. With its unparalleled roster of contributing artists, photographers, filmmakers, fashion creatives, and cultural icons, VISIONAIRE remains at the forefront of groundbreaking creativity in all different media.